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Why do I need on hold marketing for my business? All businesses put callers on hold. Even if your phones are answered live by people, your call is put on hold when transferring a call to the appropriate party. This can take 5 seconds or more.
Also, when the receptionist is busy on one line, your other lines (two, three, and/or four) are likely answered by the system. Again, this is an “on hold” situation which your callers are exposed to.
Custom messaging and music on hold is an ideal “patch” for replacing silence or the radio when putting callers on hold because it makes you look professional rather than looking amateur.
Radio on hold is illegal (BBB Oct. 2002) and silence is just downright amateur. The benefits of custom messaging and music on hold are worth their weight in gold, and you need to start realizing just how important it actually is to your image.
We have on hold systems for any type of phone system. From traditional analog consumer phones to professional PBX style systems, we’ve got you covered!
More than 80% of callers when surveyed reported that they prefer to hear something as opposed to hearing nothing. Isn't that what you prefer too? Silence is a killer on hold and it increases hang-ups.
 Helpful information on hold is very useful for your on hold callers. This includes: your location, your hours of operation, your website address etc.
Custom messaging and music on hold not only makes you look less amateur it also shows your callers how much you really do care about them. Not only that, the on hold message process is automated. The instant the callers are placed on hold, your music on hold plays through your phone, time and time again.
As your business grows, you could even add a custom Jingle to your marketing campaign. You can learn more about this here.
Remember….You never get a second chance to make the First Impression! | |
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